TY  - BOOK
AU  - Thompson, Arthur A...[et.al]
AU  - Peteraf, Margaret A.
AU  - Gamble, John E.
AU  - Strickland III, A .J.
TI  - Crafting & Executing Strategy : the quest for competitive advantage : concepts and cases
SN  - 9789339204082
U1  - 658.4012/T368c 23
PY  - 2014///
CY  - India
PB  - McGraw Hill
KW  - Strategic planning
KW  - Business planning
N1  - Includes Index
ER  -