Rossiter, John R. <br/><br/>
Advertising & Promotion Management 

 - New York  McGraw Hill  1987 
 - 549  Yes  21cm 
<br/><br/> Advertising, Promotion, Management 
<br/><br/>
<br/><br/><label>ISBN: </label>0-07-100278-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1/R831a