Lovelock, Christopher H <br/><br/>
Services Marketing: People, Technology, Strategy 

 -  Page-594 
<br/><br/> Theory, Problem, Data, Processing 
<br/><br/>
<br/><br/><label>ISBN: </label>978-0136107217 
<br/><br/><label>Dewey Class. No.: </label>658.8/L911s