Arens, William F. <br/><br/>
Contemporary Advertising 

 - 
 - USA  McGraw-Hill  1982 
 - XXXI,50  Yes  28 cm 
<br/><br/> Contemporary, Advertising 
<br/><br/>
<br/><br/><label>ISBN: </label>0-256-18257-4 
<br/><br/><label>Source: </label>The Asia Foundation (Donation) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1/A681c