Marketing Management (Record no. 21669)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00673nam a22002657a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-ChIIU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260819020018.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978013600998 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | BD-ChIIU |
| Original cataloging agency | DLC |
| Modifying agency | BD-ChIIU |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 K87m 2021 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 16th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | India ; |
| Date of publication, distribution, etc. | 2021. |
| Name of publisher, distributor, etc. | Pearson Prentice Hall, |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 596 p. : |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | Business Administration |
| 590 ## - LOCAL NOTE (RLIN) | |
| Cataloger Name | Md. Nurul Islam |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller, Kevin Lane |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Cherney, Alexander |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sheth, Jagdish N |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Shainesh, G |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
| Koha issues (borrowed), all copies | 7 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Total renewals | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Non-fiction | IIUC Central Library | IIUC Central Library | General stacks | 27/08/2025 | Modern Book Centre, Dhaka (Purchase) | 658.8 K87m 2021 | 96039 | 20/09/2025 | 20/09/2025 | Books | |||||||
| Dewey Decimal Classification | Non-fiction | IIUC Central Library | IIUC Central Library | General stacks | 27/08/2025 | Modern Book Centre, Dhaka (Purchase) | 4 | 658.8 K87m 2021 | 96040 | 25/10/2026 | 20/09/2025 | Books | 5 | 18/08/2026 | ||||
| Dewey Decimal Classification | Non-fiction | IIUC Central Library | IIUC Central Library | General stacks | 27/08/2025 | Modern Book Centre, Dhaka (Purchase) | 1 | 658.8 K87m 2021 | 96041 | 02/03/2026 | 20/09/2025 | Books | 23/02/2026 | |||||
| Dewey Decimal Classification | Non-fiction | IIUC Central Library | IIUC Central Library | General stacks | 27/08/2025 | Modern Book Centre, Dhaka (Purchase) | 2 | 658.8 K87m 2021 | 96042 | 20/09/2026 | 20/09/2025 | Books | 28/03/2026 |