Basic Marketing: A Global Managerial Approach (Record no. 484)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00528nam a2200205Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 3140 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-ChIIU |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 141209s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | nil |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | IIUM (Donation) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/I61b |
| 245 ## - TITLE STATEMENT | |
| Title | Basic Marketing: A Global Managerial Approach |
| 250 ## - EDITION STATEMENT | |
| -- | 1st |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | |
| Name of publisher, distributor, etc. | |
| Date of publication, distribution, etc. | 0 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | XXII,656 |
| Other physical details | Yes |
| Dimensions | 29cm |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Basic, Marketing, Global, Managerial, Approach |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | Department of Business Administration |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not for loan | Reference | IIUC Central Library | IIUC Central Library | Reference | IIUM (Donation) | 600.00 | 658.8/I61b | 4547 | 22/03/2015 | 22/03/2015 | Books |