Principles of Marketing (Record no. 6906)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00453nam a22001697a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-ChIIU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240122020003.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160203b xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | BD-ChIIU |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rhilip Kotler, Gary Armstrongo |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Entice Hall of Indian Pvt. Ltd, |
| Date of publication, distribution, etc. | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 635+ |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rhilip Kotler, Gary Armstrong |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Koha issues (borrowed), all copies | 14 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Total renewals | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type | Date due |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | IIUC Central Library | IIUC Central Library | 15/04/2017 | 6 | 6 | 658.8/K87p | 53612 | 13/08/2022 | 16/04/2022 | 3 | 15/04/2017 | Books | |||||
| Dewey Decimal Classification | IIUC Central Library | IIUC Central Library | 15/04/2017 | 658.8/K87p | 53613 | 15/04/2017 | 3 | 15/04/2017 | Books | ||||||||
| Dewey Decimal Classification | IIUC Central Library | IIUC Central Library | 15/04/2017 | 1 | 1 | 658.8/K87p | 53614 | 02/11/2018 | 02/11/2018 | 3 | 15/04/2017 | Books | 12/12/2018 | ||||
| Dewey Decimal Classification | IIUC Central Library | IIUC Central Library | 15/04/2017 | 7 | 3 | 658.8/K87p | 54017 | 09/03/2024 | 21/01/2024 | 15/04/2017 | Books |