TY  - BOOK
AU  - Malhotra, Naresh K.
AU  - Dash, Satyabhusan
TI  - Marketing Research An Applied Orientation
SN  - 978-81-317-2317-3
U1  - 658.83/M249m 
PY  - 2009///
CY  - Delhi
PB  - Pearson Prentice Hall
KW  - Marketing Research
N1  - Department of Business Administration
N2  - Marketing, Research , Orientation
ER  -