Caterora, Philip R. <br/><br/>
International Marketing 

 - 12th ed. 
 - New Delhi:  Tata McGraw-Hill Publishing Company Limited,   c2005. 
 - xxxiii, 697p. :  24 cm. 
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>0070598797 
<br/><br/><label>Dewey Class. No.: </label>658.84  / C355i 2005