Kotler, Philip <br/><br/>
Marketing Management  

 - 14th ed. 
 - Deli :  Pearson,  c2013. 
 - xxv, 596 p. :  Pic, Chart, Grap, Table, ;  27 cm. 
<br/><br/><label>Dewey Class. No.: </label>658.8  / K87m 2013