00653nam a22002177a 4500003000900000005001700009020001800026040002300044041001200067082002000079100001800099245002500117250001200142260002500154300003100179504002400210526002800234650001000262651001000272700015300282BD-ChIIU20251117124401.0  a9789361599743  cBD-ChIIUdBD-ChIIU  aEnglish  a658.8 M345 2024  aGupta, Prachi  aMarketing Management  a2nd ed.  aIndia: Pearson, 2024  axvii, tabs., figs., 26 cm.  aIncludes References  aBusiness Administration  aIndia  aIndia  aAggarwal, AshitaaMajra, HufrishaJacob, IsaacaJain, VarshaaKrishna, G. RadhaaNarang, RituaVenkatesh, ShanthiaPaul A, SureshaGoswami, Susobhan