TY  - BOOK
AU  - Evans, Joel R.
AU  - Berman, Barry
TI  - Marketing
SN  - 0-02-334250-1
U1  - 658.8/E92m 
PY  - 1992///
CY  - New York
PB  - Macmillan Publishing Company
KW  - Marketing
N1  - Department of Business Administration
N2  - Marketing
ER  -