TY  - BOOK
AU  - Etzel, Michal J.
AU  - Bruce J, Walker
TI  - Marketing
SN  - 0-07-018954-4
U1  - 658.8/E83m 
PY  - 1997///
CY  - Boston
PB  - Irwin
KW  - Marketing
N1  - Department of Business Administration
N2  - Marketing
ER  -