000 00664nam a22002417a 4500
999 _c19122
_d19122
003 BD-ChIIU
005 20200308162000.0
008 200303b2008 ii ||||| |||| 00| 0 eng d
020 _a9788131719770
040 _cBD-ChIIU
_dBD-ChIIU
082 _a658.4012
_bK29s 2008
100 _4Keller, Kevin Lane
245 _aStrategic Brand Management
_bBuilding, Measuring, and Managing Brand Equity
250 _a1st ed.
260 _aIndia :
_bPearson
_c2008
300 _a714p. :
500 _aIncludes index.
590 _aMd. Nurul Islam
650 _aManagement
650 _aBrand Management
650 _aBrand Equity Management
942 _2ddc
_cBK