Principles of Marketing (Record no. 22555)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00807nam a22002897a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-ChIIU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20261025020012.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789357055215 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | BD-ChIIU |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 K87p 2023 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 19th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Uttar Pradesh : |
| Name of publisher, distributor, etc. | Pearson Education, |
| Date of publication, distribution, etc. | 2023. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 736p. : |
| Other physical details | pic, tab, ill, ; |
| Dimensions | 28 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes Bibliographical Reference. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | Business Administration |
| 590 ## - LOCAL NOTE (RLIN) | |
| Cataloger Name | Mohammed Anwar Hossain |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary . |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Balasubramanian, Sridhar. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Agnihotri, Prafulla Y. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
| Koha issues (borrowed), all copies | 9 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Date due | Date last checked out | Total renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not for loan | IIUC Central Library | IIUC Central Library | General stacks | 17/06/2026 | Book Finder , Dhaka. | 1199.00 | 658.8 K87p 2023 | 102714 | 25/08/2026 | 1199.00 | 17/06/2026 | Books | |||||||
| Dewey Decimal Classification | IIUC Central Library | IIUC Central Library | General stacks | 17/06/2026 | Book Finder , Dhaka. | 1199.00 | 1 | 658.8 K87p 2023 | 102715 | 02/10/2026 | 1199.00 | 17/06/2026 | Books | 19/10/2026 | 02/10/2026 | |||||
| Dewey Decimal Classification | IIUC Central Library | IIUC Central Library | General stacks | 17/06/2026 | Book Finder , Dhaka. | 1199.00 | 1 | 658.8 K87p 2023 | 102716 | 02/10/2026 | 1199.00 | 17/06/2026 | Books | 21/11/2026 | 02/10/2026 | 2 | ||||
| Dewey Decimal Classification | IIUC Central Library | IIUC Central Library | General stacks | 17/06/2026 | Book Finder , Dhaka. | 1199.00 | 1 | 658.8 K87p 2023 | 102717 | 09/10/2026 | 1199.00 | 17/06/2026 | Books | 26/10/2026 | 09/10/2026 | |||||
| Dewey Decimal Classification | IIUC Central Library | IIUC Central Library | General stacks | 17/06/2026 | Book Finder , Dhaka. | 1199.00 | 1 | 658.8 K87p 2023 | 102718 | 02/10/2026 | 1199.00 | 17/06/2026 | Books | 19/10/2026 | 02/10/2026 | |||||
| Dewey Decimal Classification | IIUC Central Library | IIUC Central Library | General stacks | 17/06/2026 | Book Finder , Dhaka. | 1199.00 | 1 | 658.8 K87p 2023 | 102719 | 12/09/2026 | 1199.00 | 17/06/2026 | Books | 29/09/2026 | 12/09/2026 | |||||
| Dewey Decimal Classification | IIUC Central Library | IIUC Central Library | General stacks | 17/06/2026 | Book Finder , Dhaka. | 1199.00 | 1 | 658.8 K87p 2023 | 102720 | 24/10/2026 | 1199.00 | 17/06/2026 | Books | 30/08/2026 | 1 | |||||
| Dewey Decimal Classification | Not for loan | IIUC Central Library | IIUC Central Library | General stacks | 17/06/2026 | Book Finder , Dhaka. | 1199.00 | 658.8 K87p 2023 | 102721 | 25/08/2026 | 1199.00 | 17/06/2026 | Books | |||||||
| Dewey Decimal Classification | IIUC Central Library | IIUC Central Library | General stacks | 17/06/2026 | Book Finder , Dhaka. | 1199.00 | 1 | 658.8 K87p 2023 | 102722 | 30/08/2026 | 1199.00 | 17/06/2026 | Books | 21/10/2026 | 30/08/2026 | 2 | ||||
| Dewey Decimal Classification | IIUC Central Library | IIUC Central Library | General stacks | 17/06/2026 | Book Finder , Dhaka. | 1199.00 | 2 | 658.8 K87p 2023 | 102723 | 24/10/2026 | 1199.00 | 17/06/2026 | Books | 15/12/2026 | 24/10/2026 | 3 |