Advertising and Promotion: An Integrated Marketing Communications Perspective
Material type: TextLanguage: English Publication details: New York Tata McGraw-Hill Publishing Company Ltd. 2006Description: 778 Yes 24 cmISBN:- 0-07-058194-0
- 659.1 B427a 2004
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659.1/W456a Advertising Principles and Practice | 659.1/B328a 1996 Advertising Management | 659.1 B427a 2004 Advertising and Promotion: An Integrated Marketing Communications Perspective | 659.1 B427a 2004 Advertising and Promotion: An Integrated Marketing Communications Perspective | 659.1 B427a 2004 Advertising and Promotion: An Integrated Marketing Communications Perspective | 659.1 B427a 2004 Advertising and Promotion: An Integrated Marketing Communications Perspective | 659.1 B427a 2004 Advertising and Promotion: An Integrated Marketing Communications Perspective |
Advertising, Promotion, Integrated, Marketing, Communications, Perspective
Business Administration
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