Advertising and Promotion: An Integrated Marketing Communications Perspective
Material type: TextLanguage: English Publication details: New York Tata McGraw-Hill Publishing Company Ltd. 2006Description: 778 Yes 24 cmISBN:- 0-07-058194-0
- 659.1 B427a 2004
This record has many physical items (63). View all the physical items.
Browsing IIUC Central Library shelves, Shelving location: Book cart Close shelf browser (Hides shelf browser)
Advertising, Promotion, Integrated, Marketing, Communications, Perspective
Business Administration
There are no comments on this title.